Starting a new business can be scary and there’s a lot you can only learn with time and experience. Below is a short list of easy tricks you can use to push your new business forward.
1. Delegate
When you start a new business it is natural to want to be a part of everything and make every decision yourself to make sure that it all gets done the right way. You would prefer to do everything yourself. This does more harm than good because you can only do so many things. You don’t need to look for an insurance quote yourself, that is a task you can pass on to someone else.
Delegating not only helps to get more things done efficiently but it also gives employees authority which will encourage them to be more creative and develop their skills. It’s important to be aware of your own strengths as well as those of your employees. This will give you a clear idea of which employee you can trust with certain tasks. The entire business will benefit from it in the long run.
2. Outsource
What happens when there are tasks that neither you nor anyone else in your team can do efficiently? It becomes a huge headache, especially if you aren’t financially ready to employ someone that can fill that role. It will cost you lots of time and money to try to figure out how to do it yourself.
One way to remedy this is by outsourcing that responsibility to someone that can do it for a fraction of the price it would have cost you to try and do it yourself. This frees up more time for you to spend on other tasks that require your specific skill set.
3. Social media presence
Interaction on Social media needs to be constant and consistent. Social media is a powerful marketing tool and it’s cheap and easy. There are 24 hours in a day and people are on social media constantly. You cannot miss out on an opportunity to gain new customers. You shouldn’t limit posting on social media to office hours. The more frequently you post the more people will see your posts.
This does not mean you have to be awake 24 hours tending to Instagram and Facebook. There are tools that allows you to schedule your posts on social media for later times. Do not schedule posts on the hour.
Joining a social media trend or movement is a nifty way to tap into a new audience. Your business will get free exposure. So, if you see a new hashtag popping up, brainstorm how you can use it your advantage. This needs to complement your brand or product for it to be successful.
4. Eliminate office paperwork
Paper work is one of the most time-consuming tasks in any work space. It’s not something that any party in the business looks forward to. Cut back on office paperwork and go digital.
This will increase productivity as it will eliminate a lot of repetitive tasks that would normally take up a lot of time. This will also assist in cutting costs as you will be saving on office stationery costs. This will grant not only owner, but employees as well, with more time to spend doing other revenue generating tasks.
5. Don’t compete
Take care to build strong relationships, not only with customers but competitors in the industry as well. Building partnerships with your competitors by collaborating will give you access to their client base. This should have a positive impact on your business. Not only will your client base be growing but you will gain some valuable business insights and connections.
Don’t be afraid to use your networks to grow your business. Reach out to your family and friends as well as people you have worked with in the past. They can help promote your business by spreading the word on their personal social media.
The biggest and all-encompassing hack of all is time management. They say time is money and that’s correct. The better you use your time the more revenue you will be able to generate and the more successful your business will be.
