Marketing & Sales
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New to Instagram for Business? Here’s How You Can Launch an Effective Marketing Strategy
Instagram is no longer just a photo sharing app for filtered selfies, as it is now considered one of the top business social networking sites.…
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How to Create a Successful Promotions Strategy
Small businesses often shy away from promotion strategies because they equate advertising, public relations and promotions with large budgets, but good promotions don’t have to…
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SEO Tutorial for Businesses: How to write SEO-friendly content
It’s awesome to be on top, especially if your business is the first thing people would see on the first page of search engine results.…
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ShoutOut and Let Your Brand Be Heard through Creative Newsletters
Email marketing used to be a vague concept to me. The only experience I could remember was when I used to write email marketing campaign…
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Top 10 (or 11) Marketing Strategies to Develop in Order to Become Effective
Bringing something new to the table is one thing when it comes to business. Promoting your product and brand is another thing. One weighs a…
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How to Write More Effective Emails That Will Catch Attention
Communication is a vital part of human experience. Over the years, we’ve developed more ways to do this. One way to communicate is by sending…
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How to Close a Deal Minus the Sleazy Salesman Tactics
As an entrepreneur, closing deals is part of the job. There’s no two ways about it. You have to learn the art of persuasion and…
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4 Not-So Conventional Ways You Can Network
Networking, by definition, is the exchange of information or services among individuals, groups, or institutions. It can also be described as the cultivation of relationships…
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How to Draft a Winning Sales Proposal
Every business provides some form of product or service that must be pitched to clients, customers and investors. Regardless of what you have to offer,…
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Marketing and Public Relations: Why Knowing the Difference Matters
Planning effective marketing and public relations (PR) campaigns requires familiarity with the core functions of both practices. How can you effectively implement both marketing and…
