Founders Guide
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How to Set Meaningful Marketing Goals
If you’re a marketer you’re used to thinking creatively. How can you reach your target group? What is the brand image you’re trying to project?…
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Nervous About a Big Client Meeting? 5 Tips to Set You Up for Success
Signing a big client usually means selling yourself and your business to them through a client meeting. These meetings can be very nerve-wracking, particularly if…
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4 Data-Driven Methods to Improve Your Trading Decisions
Stocks trading can be a complex minefield to the uninitiated. The wrong decisions can literally blow you out of the water, leaving you high and…
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How Manufacturing Facilities Are Adapting to COVID-19
The current pandemic has a profound effect on business and is posing significant challenges to manufacturing in particular. The essential nature of consistent manufacturing in…
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An Actionable Guide to Website Accessibility
Accessibility is the practice of making your website available and usable to people having disabilities. It is a term widely used in design and development…
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Withstanding the Test of Time: 7 Elements of Sustainable Construction
Sustainability is the buzzword of the day among contractors and DIY home builders, alike, and with good reason. Choosing sustainable materials helps to create longer-lasting,…
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How a Sales Enablement Leader and a Program Manager Are Different
Every business undergoes a moment of crisis at some point, either in the area of sales, management, or general development of the company. Entrepreneurs who…
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How To Increase Traffic On Your Website
Nowadays, a business is only as effective as its online presence. Any business operating completely offline is bound to fall by the wayside and lose…
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Marketing in the 21st Century
The whole aspect of marketing has been around for a very long time, in one form or another. And while technology may have advanced over…
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Spreading the Word About Your Brand on Social Media
It’s not hard to see why social media has become an integral part of so many business’s online marketing strategies. Popular social media platforms are…
