public relations

How Crucial Public Relations is to Startups

Applying Basic Public Relations Strategies to Your Startup Company Public relations represents a crucial component of many startups’ growth strategies. It is essential for establishing connections with the public and …

checklist

3 Simple Tips for Making a Great Tagline

Taglines for establishing brand and expanding customer base Author: Korinna Lucero How can you catch a customer’s attention in seconds? A new study by Microsoft suggests that the average human …

geeksbeach

A Startup Weekend at the Beach?

Geeks on a Beach is back in Boracay Over 450 self-proclaimed “geeks” will convene next week for the 3rd annual Geeks on a Beach startup conference in Boracay, Philippines. The …

Mobile

How Facebook Conquered Japan

A Case Study in Overcoming Japan’s Cultural Barriers to Entry For many American entrepreneurs, international expansion represents an important step towards long-term sustainable growth. The American economy, as large as …