Ritual has come up with a beaded oil capsule vitamin for sustain release, made from the world’s best ingredients, or so the company claims. The company very recently launched onstage at Disrupt NY. Ritual CEO Katarina Schneider came up with the idea of a better vitamin whilst she was pregnant with her first child.
After doing some research on her own, she decided the off-the-shelf vitamin bottles that are easily accessible wouldn’t suffice. Now, the company sources the world for good ingredients, whilst ensuring that the research data is available for those who are curious. Due to their status as a brand new startup, the company has yet to be evaluated against other vitamin makers yet.