CPQ and CRM: What Is the Difference?

CPQ and CRM: What Is the Difference?

In the digital era, an efficient sales cycle is an essential condition of business success and prosperity. Two key tools that enterprises often consider to optimize sales are CPQ and …

What Can a CRM System Do?

What Can a CRM System Do?

CRM stands for Customer Relationship Management. In a nutshell, CRM technologies can help businesses to streamline and optimise all sales and marketing strategies via targeted and tailored customer communications. If …