How to Set Meaningful Marketing Goals
If you’re a marketer you’re used to thinking creatively. How can you reach your target group? What is the brand image you’re trying to project? But these things, while important, …
Spreading the Word About Your Brand on Social Media
It’s not hard to see why social media has become an integral part of so many business’s online marketing strategies. Popular social media platforms are used by scores of prospective …
Simple Ways to Market Your Product
For your business to stay open and become profitable, getting the word out is essential. Crafting new ideas and being creative may give a business owner an edge when promoting …
Exposing Your Brand Without Falling Into Frustrating Territory
Marketing can seem like a simple practice for most. For instance, when was the last time you walked past a pizza place, only to see a person twirling an arrow …
Target Market Analysis Explained
Identifying your target market is one of the key elements to developing an effective brand building and advertisement strategy. It will guide your decisions in aspects such as naming the …
Product Usage Analytics & How It Can Benefit Your Company
Nowadays, you can get pretty much anything online—from groceries to prescriptions to banks. While some may see only negatives surrounding these digital dependencies, there are many benefits for both the …
Why Inbound Marketing Is Crushing Outbound Marketing
The internet is changing the world at rapid speeds. If an industry wants to stay alive in the digital age, they need to learn how to adapt and use the …
How Facebook Marketing Can Improve Your Sales
Facebook marketing is very important for any business. Whether you own a small or large business, it can be used to reach and connect with any potential as well as …
Movement Marketing – What You Should Know in 2019
Marketing is a dynamic niche that keeps on evolving. Sometimes, the changes in movement marketing are so rapid that business owners can’t keep up. That is why smart marketers should …
Why is Networking Important for Building your Small Business?
Small businesses are the backbone of the economy of most countries. A quick look at the figures in the USA proves this with the 30.2 million presently making up 99.9% …